Here's a quick disclaimer. This is not specific legal advice, this article serves as an educational resource only. You should always speak to an attorney about your specific situation to get the best advice for you. If you're looking for representation you can contact me here.
Social media and influencer campaigns can be a great way to get your product or service noticed. You might try to make a post go viral by having some sort of contest where people share the content. These methods can be fantastic for the growth of your brand. However, it's important to remember that such action is regulated by the FTC, and you should strive to be in compliance with their rules.